I started my first website building business while in school. I made almost no money at it. I had little time for making it look nice. The most time I spent on any project for it was the logo.
The logo was a picture of my hand blacked out on a free app on my phone. I intended to imprint a picture of the great lakes onto it. I never got that far, but I learned a few things as I went. The “Helping Hand” looked great. I felt it was very professional looking. The reason I started this company is because the name of the first was clever, but maybe too much so. SqRt2Design.com was chosen because I noticed that the square root of 2 was 1.414…… in an algebra class. I am in Milwaukee, WI where the area code is 1-(414). I was more excited that no one else seemed to notice this little factoid. I even tried to get the phone number with the full value of sqrt2.
But, was it too clever? No one seemed to get the connection. Even after I explained the name, no one seemed to see it as clever. That is why I went simple, elemental. I live near one of the great lakes. I grew up here. I wanted that to still be seen.
But then, I thought of how websites and anything connected to them is fluid as well. Websites have to be changed to fit any purpose and fit any need. If you add more fluid to fluid, you just have more fluid making it greater. The same can be said for your web presence. You can start with a basic site that will drive business and inform your clients about your business for a small initial investment. Then you can add on to it.
Do you have a Facebook page for your business? We can link to it.
Do you already have a website and wish it would look better on a phone or tablet? We can insert responsive design or transfer everything to a CMS or content management system.
Not coming up very high in the search rankings? We can improve your SEO or search engine optimization.
Need a better logo? We can improve it, create it or find someone who can.
Buy as you need it. That’s the right way.
You may have noticed that both logos are droplets made of multiple parts. That is because the web is a very fluid concept.